Hosted Buyer registration is now open for IBTM World, which will be held for the first time in a hybrid format. The in-person event will take place at Fira, Barcelona from November 30-December 2 for the first time since 2019. The show will be followed by IBTM World Virtual from December 7-9.
This year’s theme of ‘New Business, New Tech, New World’, reflects IBTM’s aim to enable meetings and events professionals to re-build and re-connect post-pandemic, according to an IBTM statement.
IBTM World will include one-to-one business meetings between the world’s leading buyers and suppliers, networking opportunities and curated educational content to provide attendees with the tools for the next chapter in meetings and events.
The Knowledge Program will feature speakers from the meetings and events industry and beyond, exploring topics such as safety, sustainability, diversity and upskilling. There will be a separate buyer-led association and corporate program.
Event Director David Thompson said: “IBTM World is a major event in our industry’s calendar, and one that unites us under one roof for three-days of networking, learning and business opportunities.
“After 18 long months without an event of this stature, we invite you to take advantage of this opportunity to make genuine connections and get the knowledge and tools to thrive in 2022 and beyond. This year’s show will offer the best of both worlds, hosting physical and virtual shows to support the meetings and events industry.”
RX (the organizers of IBTM World) has worked with industry peers to create a safe working standard called ‘All Secure’ for holding events in a Covid-impacted world, and IBTM is working closely with the local authorities and the Fira Barcelona to implement necessary precautions.