The Queen Alia International Airport (QAIA) welcomed 1.2 million passengers (PAX) during the first half of 2021, marking a 20.9 per cent and 70.3 per cent decline against 2020 and 2019 figures, respectively. QAIA said it had received 15,210 aircraft movements (ACM), 6.7 per cent and 60 per cent less than the figures registered during the same periods in 2020 and 2019, respectively.
As for year-to-date cargo figures, QAIA handled 24,316 tonnes, posting a 9.3 per cent and 50.3 per cent drop compared with 2020 and 2019 figures, respectively.
Despite the ongoing coronavirus pandemic and evolving travel requirements, QAIA received 389,321 passengers in June – the highest monthly figure recorded this year – demonstrating a 53.5 per cent decrease against 2019 figures. Moreover, QAIA witnessed 3,949 ACM, indicating a 47.3 per cent drop as opposed to 2019 figures. QAIA also handled 5,748 tonnes of cargo, recording a 29.2 per cent decrease as opposed to 2019 figures.
“Since the start of the pandemic, we have been working diligently with the Government of Jordan and our partners and stakeholders to ensure QAIA remains a safe and welcoming airport for both our passengers and employees,” remarked Airport International Group CEO, Nicolas Claude.
“With the summer season underway, we are excited to see Jordan being promoted as a popular tourist destination, especially as local restrictions are gradually lifted, sectors and activities are reopened and passenger confidence in air travel is regained,” he stated.
“Given the vital socioeconomic impact of QAIA as the Kingdom’s prime gateway to the world, we are eager to see it swiftly and safely return to its pre-Covid activity levels,” he added.
Just recently, Wego, the largest online travel marketplace in the Middle East and Jordan Tourism Board, the destination marketing organisation for Jordan, agreed to continue their collaboration with a new round of joint digital marketing activities to invite GCC travelers to experience its wide array of sights and activities. The tactical campaign seeks to ramp up Jordan’s tourist arrivals, from the GCC region, with a series of online direct promotional activities and organic promotions. These include a bouquet of content marketing activities, social media and amazing travel deals through Wego app and website. The campaign’s message “Breathe” promotes the Kingdom as the best tourist destination aiming to inspire and encourage Arabs and foreigners alike to visit Jordan during summer and explore its richness and diversity.