Bahrain’s national carrier Gulf Air has announced the launch of its private charter services in bid to help its global clientele book private direct charter flights with personalized itineraries.
The new service, which is set to operate under the title of ‘Boutique Charters’ will be available to government and corporate delegations, group travel, destination weddings, private family holidays as well as private cargo consignments, said the statement from Gulf Air.
Available on various types of aircraft from the airline’s young fleet, the private charter services can be booked on narrow body fleet, Airbus A320neo or A321neoLR, or on wide body fleet, the airline’s flagship Boeing 787-9 Dreamliner, it added.
In line with its strategy to become the customer’s airline of choice, Gulf Air announced its boutique business model concept which would reinforce its focus on product and customer experience.
Similarly with the hospitality industry, Gulf Air differentiates itself as a boutique airline that is different and unique in the way it operates compared to the bigger airlines that are more volume driven.
According to Gulf Air, this new concept is derived from the airlines business model to offer its boutique services to a more niche clientele whilst highlighting the key services the airline is renowned for.
The new private ‘Boutique Charters’ will allow customers to choose from a number of in-flight services and preferences from fresh flowers, bespoke amenities, unlimited WiFi connection, selection of newest movies and TV shows, choice of food and beverage, tailor made menus with cold and hot meals that are served by expert multinational flight attendants, it added.