Thursday, March 28, 2024

Leisure travel continues to fuel growth for Hyatt Hotels

Hyatt Hotels Corporation announced plans to accelerate its brand growth in the Americas region with a strong pipeline of expected hotel openings through 2023.

Fueled by growing leisure travel demand, 45 hotels are expected to join Hyatt’s portfolio of brands, including Apple Leisure Group’s (ALG) AMRTM Collection brands, in 2022 and 2023 in key resort, all-inclusive and sought-after urban destinations.

In addition, Hyatt has signed management and franchise agreements for hotels in 11 new markets and 19 existing markets across the Americas.

“Listening to our guests, World of Hyatt members, and customers has never been more important. As we continue in our recovery from the pandemic, we remain very intentional about where the Hyatt brand footprint grows to ensure we’re present in markets that matter most to the leisure-focused traveler of today and tomorrow,” said Jim Chu, Hyatt’s executive vice president, global franchising and development.

“Our pipeline of new properties signals that Hyatt is well poised to deliver against the demand for more leisure travel experiences in places like Cozumel, Panama City, Punta Cana, and South Beach, and priority urban destinations, including Denver, Montréal, Oakland, and Memphis, which will welcome the first Caption by Hyatt hotel.”  

Debuting new Hyatt brands in new markets: To continue driving brand awareness and World of Hyatt loyalty program growth, Hyatt expects to thoughtfully expand its brand footprint in the Americas through 2023 in 11 new markets with hotel openings under the Dreams, Hyatt Centric, Hyatt House, Hyatt Place, Hyatt Regency, The Unbound Collection by Hyatt, and Thompson Hotels brands. These new destinations will position Hyatt to capture leisure demand in the markets that matter most to guests, loyalty members, and customers.

Expanding all-inclusive experiences: Leisure travel continues on an upward trajectory with a notable, strong desire for resort and all-inclusive experiences. The end of 2021 and early 2022 showed elevated demand for leisure travel with multiple resorts reaching record RevPAR levels within the United States. Further, with the recent acquisition of ALG, the combined company will offer one of the largest portfolios of luxury all-inclusive resorts in the world and luxury hotels in Mexico and the Caribbean. Through 2023, Hyatt plans to significantly expand its resort and all-inclusive portfolio, which includes the AMR Collection brands Secrets and Dreams, with expected openings across the Americas.

2022 will see new all-inclusive experiences in West Palm Beach, Puerto Rico and six properties in Mexico city with more coming in 2023 in Florida, Aruba and 2 more properties in Cancun and Los Cabos, Mexico.

Growing in Urban Destinations: Late 2021 showed strengthening travel demand among urban leisure and drivable destinations.

Kicking off 2022 and throughout 2023, Hyatt hotels are expected to open in sought-after city locales across the Americas, including the brand debut and opening of the first Caption by Hyatt hotel in Memphis. Other cities include Texas, Santa Clara, Sacramento, Salt Lake City, San Francisco, Denver, Panama City, Oakland and more cities across North America.

In 2023, a hotel (251 guestrooms) will join the JdV by Hyatt portfolio in Anchorage, Ala; the Hyatt House Lansing/MSU (131 guestrooms) in Lansing, Michigan; Hyatt Place Toronto-Downtown/Jarvis Street (238 guestrooms) in Toronto, Ontario; Thompson Houston (172 guestrooms) in Houston, Texas and a hotel (64 guestrooms) that will join The Unbound Collection by Hyatt portfolio in Hollywood, California.

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