Wednesday, April 24, 2024

Singapore Airlines enhances Customer Wellness on world’s longest flights

Singapore Airlines (SIA) announced a partnership with world-renowned health and wellness retreat Golden Door, based in California, USA. With healthy travel a priority for everyone who flies, this partnership will bring a new roster of health-focused meals, exercise, and well-being options to SIA customers on board its flights between Singapore and the USA.

Golden Door experts including top chefs, nutritionists, and personal trainers have developed a broad range of menus, exercise and stretching programs, as well as other content designed specifically for SIA customers. This will help travelers enjoy improved nutrition, sleep, relaxation, and energy levels on board the world’s longest non-stop flights that can extend to nearly 19 hours.

The first menus and wellness content from the partnership will first be available on flight SQ37, the direct service from Los Angeles to Singapore, in January 2022. The programme will be progressively extended to SIA’s non-stop services from San Francisco, New York, and Seattle  to Singapore. Please refer to Annexe A for the flight schedules of SIA’s non-stop services between Singapore and the USA.

SIA’s non-stop services from Los Angeles, New York, and San Francisco have also been designated as Vaccinated Travel Lane flights, allowing eligible customers to enjoy quarantine-free entry into Singapore.

Yeoh Phee Teik, Senior Vice President Customer Experience, Singapore Airlines, said: “Our long-standing commitment to wellness has led to us to work with Golden Door’s highly specialized expertise, and create new options for health-oriented dining, exercise, and strategies for better sleep on long flights. Now, more than ever, our customers are focused on maximizing wellness in every aspect of their lives. This partnership is instrumental in finding practical, effective ways to extend the principles and practice of well-being to air travel.”

Kathy Van Ness, General Manager and Chief Operating Officer, Golden Door said: “A healthier travel experience is no longer a luxury; it is a necessity. Bringing the Golden Door program to a world class airline like Singapore Airlines will enable guests to arrive at their destination nurtured and refreshed — no doubt setting the bar for wellness and the future of travel.”

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