Wednesday, June 29, 2022

Air Arabia marks 18th anniversary with launch of new uniforms

Air Arabia, the Middle East and North Africa’s first low-cost carrier (LCC) operator, is celebrating 18 years of operations. To mark the milestone, the airline has unveiled a new uniform, which reflects the carrier’s modernity and youthfulness.

The new design will be worn by Air Arabia’s staff across its network and all operating hubs, including pilots, cabin crew, engineering and maintenance, as well as members of airport, ground operations and sales shops.

Group Chief Executive Officer Adel Al Ali said: “As we celebrate 18 years since the first Air Arabia flight marked the beginning of low-cost air travel in the Mena region, we remain proud and humbled of the achievements that the team has accomplished so far. The aviation industry went through its toughest challenge during the pandemic and as we prepare for recovery, we continue our commitment to providing customers with unforgettable memories.

“We are marking our 18 years of success with the launch of a new and dynamic uniform that reflects our forward looking and international approach while maintaining the core values of innovation and practicality that are at the heart of Air Arabia’s brand identity.”

A bold cherry red as the hero colour for women’s wear while the new cuts and detail adds a touch of modernity. The male colour scheme encompasses silver, grey and dark charcoal representing professionalism and approachability.

In line with its commitment to environmental and sustainable practices, Air Arabia has partnered with ISO-certified YFC, a platform that supports people and organizations to become sustainability champions, to help recycle the old uniform in the best environmental and socially responsible way.

From the earliest days of serving just five routes with two aircraft, the airline has grown to serving over 170 routes from multiple hubs spread across the UAE, Morocco and Egypt, served by a fleet of Airbus A320 and A321 aircraft, with plans for further expansion in 2022.

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