Mercure, a locally-inspired brand from Accor, has opened Mercure Khamis Mushait in the Aseer region, Saudi Arabia, 15 kilometers from Abha International Airport.
The hotel, managed by Amsa Hospitality, offers 93 modern rooms and blends authentic Saudi hospitality with the region’s cultural offerings.
Designed for business and leisure travellers, it features an all-day dining restaurant, coffee shop, modern gym, indoor swimming pool, and meeting room. Mercure Khamis Mushait also offers 24/7 in-room dining and laundry services.
The hotel’s design incorporates locally-inspired elements, paying tribute to the region’s cultural richness.
Since its establishment in 1973, Mercure has been dedicated to creating a truly local experience for guests through its “Discover Local” programme. The brand has recently achieved a milestone by surpassing 1,000 hotels worldwide.
Hameed Ali, General Manager, said: “We take immense pride in bringing Mercure’s renowned hospitality to the Aseer region. Our dedicated team is committed to providing guests with a unique blend of local character and exceptional service, whether visiting for business or leisure.”
Aamir Riaz, Chief Operating Officer of Amsa Hospitality, said: “We at Amsa Hospitality are beyond delighted to start welcoming guests to Mercure Khamis Mushait. We thank the Accor team for their excellent collaboration and look forward to continuing our work together to make sure our guests experience the warmth of Mercure.”
Paul Stevens, Chief Operating Officer of Accor’s Premium, Midscale, and Economy Division in the Middle East, commented: “The rising demand for midscale and economy brands in Saudi Arabia’s secondary cities highlights the nation’s rapidly evolving hospitality landscape. Mercure Khamis Mushait is a key milestone in Accor’s commitment to expanding its footprint in alignment with Vision 2030 enhancing tourism and economic diversification. As the first opening under the master development agreement with Amsa Hospitality, it paves the way for additional hotels in key cities like Ha’il, Jubail, and Al-Ula. Together, we are bringing our globally recognized brands, including Handwritten Collection, ibis Styles, Mercure, and Novotel closer to travelers seeking quality, comfort, and local authenticity.”
