Thursday, April 25, 2024

TUI sets target of 1.5mn visitors for Turkey this summer

This summer TUI is geared up to bring around 1.5 million customers to Turkey – increasing its capacity across all markets compared to 2019 levels. One million of these customers will be travelling to Antalya and as a key destination to TUI’s growth strategy, it’s naming one of its newest aircraft Antalya.

The official name-giving ceremony took place at Antalya airport, with World Champion gymnast, Ayşe Begüm Onbaşı selected as godmother of the aircraft.

“We have been bringing holidaymakers to Turkey for over 40 years.” Arjan Kers, Managing Director of TUI Netherlands said. “With its fantastic mix of beaches and culture, Antalya is popular with TUI customers across all markets. We’re delighted to be increasing our capacity this summer, so even more customers can enjoy the delights that this destination offers.”

TUI is modernizing its airline with new aircraft and to emphasize its long-term partnerships with tourist destinations, is naming its new Boeing 737- 8 aircraft after destinations.

TUI Captain Robbert Gijsbertse, who flew the aircraft to Antalya said “It is so great to be back again and all passengers and crew on-board were excited to experience Turkey as a holiday destination again after two years.”

TUI offers over 600 hotels in Antalya. Across whole of Turkey TUI has 26 properties in its Hotels & Resorts portfolio – including TUI Blue, Robinson, and TUI Magic Life. 16 of these Hotels & Resorts properties are in Antalya.

Hasan Öztürk, Senior Purchasing Manager, TUI Group said: “TUI has many long-standing relationships across Turkey. As our capacity increases, we will be looking to grow our exclusivity working with new and existing partners, to continue offering customers holidays that can only be booked with TUI.”

TUI announced this week its global hotel brand TUI Blue is again focusing on expansion and aims to grow to 300+ hotels. Antalya is one of the regions where TUI hopes to expand the brand and an important driver for the future growth strategy are international partners who will operate TUI Blue hotels under management and franchise agreements.

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