Air France has inaugurated an exceptional new airport journey at Paris-Charles de Gaulle for its La Première customers. Just days before the start of the Paris 2024 Olympic and Paralympic Games, of which Air France is an official partner, the airline continues to enhance its La Première offer with the creation of a new check-in lobby and airport suites.
Next winter, Air France will unveil its new La Première cabin.
A new dedicated check-in lobby
Upon arrival at the airport, every La Première guest is warmly welcomed by a dedicated concierge who promptly attends to their luggage. Guests are then guided to a newly established exclusive check-in lobby, marking the initial step in their personalized journey through the airport. Here, an attentive Air France team manages all departure-related procedures, encompassing check-in and luggage assistance. This area, furnished with 15 seats and two private lounges, ensures enhanced privacy for guests*. The check-in lobby also caters to La Première passengers arriving at the airport. Customers have the option to relax post-flight, avail themselves of shower facilities if desired, and retrieve their checked baggage.
Acting as a tranquil haven amidst the bustling airport environment, this lobby embodies French elegance and sophistication. Meticulously crafted by Air France experts in collaboration with the SGK Brandimage agency, its design seamlessly combines individualized spaces while preserving an overall sense of expansiveness. Decorated in a palette of white and gray accented with touches of red, the lobby boasts abundant natural light and showcases exquisite furnishings from renowned French designers such as Pierre Paulin and Christophe Pillet. Every detail, from the precise stitching to the luxurious upholstery, exudes an aura of haute couture.
Once formalities are concluded, each guest is escorted to the La Première lounge via an exclusive private passage featuring a dedicated security checkpoint. Along this pathway, a series of images portraying the airline’s iconic winged seahorse immerses guests in the distinctive world of La Première, serving as a captivating accompaniment throughout their journey.
An exclusive lounge reserved for La Première passengers
Crafted by architect Didier Lefort, the Air France La Première lounge embodies exclusivity, spanning an impressive 1,000 square meters (10,700 square feet). This sanctuary offers guests tranquil retreats, exuding a sense of serenity and the promise of an extraordinary experience. Gastronomy naturally commands the spotlight, featuring a meticulously curated menu and wine selection crafted by Alain Ducasse and his esteemed team. Nestled at the heart of the lounge is a luxurious spa and beauty treatments area, operated by Sisley, the pioneering French brand renowned for its plant-based cosmetology.
New suites connected to the lounge
For the utmost privacy prior to a journey or during layovers, La Première passengers now have the option to reserve exclusive suites spanning nearly 45 square meters (nearly 500 square feet), conveniently located adjacent to the La Première lounge. Three suites are available, with the option to adjoin two of them upon request.
Upon arrival in these serene havens, guests are personally guided through the suite options and amenities by a dedicated butler. Each suite features a spacious living area, a bedroom with a double bed, a well-appointed bathroom, and a comfortable outdoor patio. Guests have the opportunity to indulge in a specially curated menu crafted by Alain Ducasse and his team for the La Première lounge, as well as access the renowned Sisley spa.
Adorned with fresh flowers, luxurious linens, and haute-couture finishes, these spaces create a regal atmosphere within Air France’s Paris-Charles de Gaulle hub.
In alignment with the architectural style of the check-in lobby and La Première lounge, the suites embody a variation of privacy pods. Each suite boasts boast its own distinct character, meticulously curated through thoughtfully designed decor. Air France has meticulously selected iconic examples of French design, including Charlotte Perriand’s writing table, Pierre Paulin’s Ribbon chair, and Philippe Starck’s Privé sofa. Additionally, each suite features a unique artwork by a French artist, adding a touch of cultural richness to the luxurious surroundings.
This new private airport journey and access to the La Première lounge are included as part of Air France’s La Première service. The airport suites are offered as an option, starting at 800 euros.
A new La Première cabin coming soon
During the winter 2024-2025 season, Air France will unveil its entirely redesigned La Première cabin. Setting a new standard in length, this cabin will boast the longest configuration on the market, offering five windows to passengers. Moreover, it will showcase up to three modular and entirely private living spaces, enhancing the journey with a truly exceptional travel experience: a seat, a chaise lounge, and a flat bed. With this innovative configuration, La Première will be extended across a greater number of aircraft compared to its current deployment.
As of summer 2024, La Première suites are available on select 777-300ERs, flying to Abidjan, Dubai, Los Angeles, Miami, New York-JFK, San Francisco, Sao Paulo, Singapore, Tokyo-Haneda and Washington.
